© Ana Paula Rabelo / WWF-UK
Whatever action you have taken and progress made, it is important to talk about it. Tell people what you have done and why. Be open. Be transparent.
There are different types of people whom you might want to communicate with - customers and clients, employees, other businesses, governments, and the general public. Be prepared to use a variety of formats such as social media, apps, podcasts, reports that relate to both the topic you are talking about and to whom you are talking.
Communicating with other businesses - this might be more formal. Communicating with customers and clients - here you might have a combination of informal and formal methods - just remember, it doesn't have to be a formal report.Communicating with employees - engaging and informing your staff could be on a variety of levels of (in)formality, but tell them what you have done and why.
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