Efeca guide on communicating about sustainable commodities
Whatever action you have taken and progress made, it is important to talk about it. Tell people what you have done and why. Be open. Be transparent.
There are different types of people whom you might want to communicate with - customers and clients, employees, other businesses, governments, and the general public. Be prepared to use a variety of formats such as social media, apps, podcasts, reports that relate to both the topic you are talking about and to whom you are talking.
Communicating with other businesses - this might be more formal. Communicating with customers and clients - here you might have a combination of informal and formal methods - just remember, it doesn't have to be a formal report.Communicating with employees - engaging and informing your staff could be on a variety of levels of (in)formality, but tell them what you have done and why.
Resource quick links
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General guidance on communication
General guidance on communication
What is Greenhush and Greenwash and how can they be avoided?
What is Greenhush and Greenwash and how can they be avoided?
Communicating with other businesses
Communicating with other businesses
Communicating with customers
Communicating with customers
Communicating with consumers
Communicating with consumers
Communicating with employees
Communicating with employees
Certification standards
Certification standards
Read this article about the marketing of sustainable soy and how best to promote the use of sustainable soy products
Read this article about the marketing of sustainable soy and how best to promote the use of sustainable soy products
Read this article about the marketing of sustainable soy and how best to promote the use of sustainable soy products
Watch these webinars from the RTRS webinar archive to find more about soy sustainability
Watch these webinars from the RTRS webinar archive to find more about soy sustainability
Watch these webinars from the RTRS webinar archive to find more about soy sustainability
Watch these webinars from the RSPO webinar archive to find more about palm oil sustainability
Watch these webinars from the RSPO webinar archive to find more about palm oil sustainability
Watch these webinars from the RSPO webinar archive to find more about palm oil sustainability
Find out about the latest impacts of the RSPO certification scheme on forests, human rights issues, and climate change
Find out about the latest impacts of the RSPO certification scheme on forests, human rights issues, and climate change
Find out about the latest impacts of the RSPO certification scheme on forests, human rights issues, and climate change
Check out the latest edition of the Efeca guide to communicating about sustainable commodities to learn about the what, why and how of communicating about sustainable sourcing.
Check out the latest edition of the Efeca guide to communicating about sustainable commodities to learn about the what, why and how of communicating about sustainable sourcing.
Check out the latest edition of the Efeca guide to communicating about sustainable commodities to learn about the what, why and how of communicating about sustainable sourcing.
Read the UK Soy Manifesto launch press release (9th November 2021)
Read the UK Soy Manifesto launch press release (9th November 2021)
Read the UK Soy Manifesto launch press release (9th November 2021)
Don't know anything about sustainable soya? Read this briefing to find out what soya is, and why companies in the UK should explore their soya supply chains.
Don't know anything about sustainable soya? Read this briefing to find out what soya is, and why companies in the UK should explore their soya supply chains.
Don't know anything about sustainable soya? Read this briefing to find out what soya is, and why companies in the UK should explore their soya supply chains.
Tell people all about your commitment to a sustainable soya supply chain! These members of the UK Roundtable on Sustainable Soya are working towards the same goal.
Tell people all about your commitment to a sustainable soya supply chain! These members of the UK Roundtable on Sustainable Soya are working towards the same goal.
Tell people all about your commitment to a sustainable soya supply chain! These members of the UK Roundtable on Sustainable Soya are working towards the same goal.
Did you agree a pledge to only use sustainable palm oil? Tell people about it!
Did you agree a pledge to only use sustainable palm oil? Tell people about it!
Did you agree a pledge to only use sustainable palm oil? Tell people about it!
Want a bit more formality? Send them a link to a webinar recording about the different alternatives to palm oil to share the complexities of decisions you have to make.
Want a bit more formality? Send them a link to a webinar recording about the different alternatives to palm oil to share the complexities of decisions you have to make.
Want a bit more formality? Send them a link to a webinar recording about the different alternatives to palm oil to share the complexities of decisions you have to make.
This podcast looks at the main issues concerning the sustainable sourcing of soy and what businesses are already doing to combat them.
This podcast looks at the main issues concerning the sustainable sourcing of soy and what businesses are already doing to combat them.
This podcast looks at the main issues concerning the sustainable sourcing of soy and what businesses are already doing to combat them.
Share this FDF podcast which looks at the negative perception around palm oil and how industry are working to source palm oil more sustainably.
Share this FDF podcast which looks at the negative perception around palm oil and how industry are working to source palm oil more sustainably.
Share this FDF podcast which looks at the negative perception around palm oil and how industry are working to source palm oil more sustainably.
Were you part of WWF Sustainable Palm Oil Scorecard? Tell people all about it!
Were you part of WWF Sustainable Palm Oil Scorecard? Tell people all about it!
Were you part of WWF Sustainable Palm Oil Scorecard? Tell people all about it!
Don't forget to tell your community if you joined a sustainable soya initiative. Learn about the UK Sustainable Soya Initiative here.
Don't forget to tell your community if you joined a sustainable soya initiative. Learn about the UK Sustainable Soya Initiative here.
Don't forget to tell your community if you joined a sustainable soya initiative. Learn about the UK Sustainable Soya Initiative here.
Remember to engage and inform your staff - tell them what you have done and why it is important. Share this FDF podcast, which focuses on the bigger picture that surrounds sustainable sourcing of commodities.
Remember to engage and inform your staff - tell them what you have done and why it is important. Share this FDF podcast, which focuses on the bigger picture that surrounds sustainable sourcing of commodities.
Remember to engage and inform your staff - tell them what you have done and why it is important. Share this FDF podcast, which focuses on the bigger picture that surrounds sustainable sourcing of commodities.
Remember to engage and inform your staff - tell them what you have done and why it is important. Share this FDF podcast, which explores how food and drink businesses ensure that they are sourcing sustainably.
Remember to engage and inform your staff - tell them what you have done and why it is important. Share this FDF podcast, which explores how food and drink businesses ensure that they are sourcing sustainably.
Remember to engage and inform your staff - tell them what you have done and why it is important. Share this FDF podcast, which explores how food and drink businesses ensure that they are sourcing sustainably.
What tools do you use to monitor your supply chains? Tell others about what you use, how you use it and what you then do with the data.
What tools do you use to monitor your supply chains? Tell others about what you use, how you use it and what you then do with the data.
What tools do you use to monitor your supply chains? Tell others about what you use, how you use it and what you then do with the data.
Why not share this sustainable palm oil rap from Chester Zoo with your customers?
Why not share this sustainable palm oil rap from Chester Zoo with your customers?
Why not share this sustainable palm oil rap from Chester Zoo with your customers?
Did you agree any net zero commitments? Tell people about it! Show people what tools and resources you use.
Did you agree any net zero commitments? Tell people about it! Show people what tools and resources you use.
Did you agree any net zero commitments? Tell people about it! Show people what tools and resources you use.
Are you greenwashing without realising? Click here to find out how to avoid greenwash.
Are you greenwashing without realising? Click here to find out how to avoid greenwash.
Are you greenwashing without realising? Click here to find out how to avoid greenwash.
Did you answer CDP's disclosure questions? Tell people all about it!
Did you answer CDP's disclosure questions? Tell people all about it!
Did you answer CDP's disclosure questions? Tell people all about it!
How can you avoid greenhushing? Read more about keeping engaged, not walking away, and not missing out on opportunities to inspire positive change.
How can you avoid greenhushing? Read more about keeping engaged, not walking away, and not missing out on opportunities to inspire positive change.
How can you avoid greenhushing? Read more about keeping engaged, not walking away, and not missing out on opportunities to inspire positive change.
Why do companies "greenhush"? Read this article to find out why companies stop communicating about their sustainability activities.
Why do companies "greenhush"? Read this article to find out why companies stop communicating about their sustainability activities.
Why do companies "greenhush"? Read this article to find out why companies stop communicating about their sustainability activities.
Why should I take action?
Understanding the issues
What action should I take?
Deciding on the right move for you or your business
How do I carry out that action?
Taking the steps to implement a plan
How do I continue to make an impact?
Reviewing, improving and progressing action
How do I monitor my progress?
Resources to assist with monitoring and reporting
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